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Im sure its an age old wrangle, between the client, the middleman and the creator.
So I moved into a new sphere today, shooting mid grade commercial work with the influence of an art director thrown into the mix for good measure. First up, the shoot was to commence at 9.30 thismorning, after I waited an hour to hear from him as he said hes call and didnt, then when I finally got him after three calls he told me that he woudlnt be there until two pm because thats the only time he could catch a ferry (…erm dont people commute to and from their full time full day of work jobs every day, which suggests that there are ferries to-ing and fro-ing earlier in the day…). He wasnt too happy when I said I didnt have a laptop so that he could not see what I was shooting, ‘no I dont have a laptop’ -well are you confident enough to shoot perfectly? ‘yes, absolutely’…. I dont like to have my work poked at whilst Im doing it, so I dont take a laptop on the job. Regardless of whether Im shooting digitally or not, pre digital, art directors were satisfied with the quality from film and didnt have the availability of “chimping” behind the camera.

I considder myself a modern photographer with the capabilities or wifi, IR, radio remote and instant turn around, but the equipment manufacturers make these tools for situations based in a perfect world, where client, art director and photographer all sing along harmoniously, truth is they dont, all of these modern technological enhancements take away from the skill of the photographer and put it into the hands of someone who actually doesnt know what they are doing.

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